GDC is Oculus’ moment to share their vision of innovation, announce new products, and engage one-on-one with their community of video game developers and partners. They attend GDC to demonstrate their commitment to the developer community in creating the best possible VR product and to position VR, as well as the Oculus ecosystem, as the preferred platform on which to develop new video game content.
The Shop @ Show Ready was tasked with creating a space that would educate & engage developers, showcase the power of VR, & demonstrate Oculus’ commitment to the video game community. The 60’x100′ double deck exhibit we fabricated brought the Oculus brand to life through the use of contemporary materials and finishes in a way that communicated the feel and environment of an energetic tech campus complete with trees, communal seating areas, gathering spaces, and open-air balconies.
The main structure was a 3,571 SQ FT proprietary custom double-deck that utilized C Channels and V Brackets welded to joists in place of the standard I-Beam design. This ultra lightweight deck not only looked incredible, but allowed our I&D team to complete set-up in half the time it would have taken with another double-deck while reducing drayage costs as well.
The main structure was a 3,571 SQ FT proprietary custom double-deck that utilized C Channels and V Brackets welded to joists in place of the standard I-Beam design. This ultra lightweight deck not only looked incredible, but allowed our I&D team to complete set-up in half the time it would have taken with another double-deck while reducing drayage costs as well.
The Show Ready team was tasked with fabricating a re-design look for the existing double deck Oculus booth for this year’s GDC. Show Ready transformed the 60 x 100 booth into an open stylized home environment featuring product display and demo space downstairs with meeting and demo rooms upstairs; plus an adjacent 30 x 40 space for industry VIPs, key influencers and Executives. The fabrication project combined several of our in-house services including: engineering, carpentry, lots of metalwork and large format graphics. Here’s a look of the before and after.
Engineered and Fabricated by The Shop for Executive Producers FGPG from fabrication at The Shop to show site
